How Business Builders Sizes Up:
Key #2: Continuing Education
Business Builders is a product of 30 years of marketing study and experience. Marc Aronson, our CEO, believes that experience and continual study is the key to success in this dynamic field. Mr. Aronson studies and applies the writings of traditional authors such as Peter Drucker and David Oglvy, and contemporary writers such as Jack Trout, Al Reis, Jay Abraham, Richard Harshaw, Seth Goddin, Jay Conrad Levinson and others.
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